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24 February 2004

Visit London and Leisure Pass Group to
Launch The London Business Card at International Confex
8,000 cards to be given away

Visit London Business & Conventions and The Leisure Pass Group will be launching the London Business Card at this year’s International Confex at Earls Court.

The London Business Card costs £10 and is a privilege card aimed at independent travellers, business people and conference delegates that allows them to enjoy a host of benefits during their stay in the capital. The card also comes with a map and a leaflet which outlines the various benefits and offers, their location, together with all the relevant phone numbers.

The London Business Card is the first of its kind in the UK, and is designed to make business travel in London more convenient, providing the best of the capital has to offer in terms of its services. Visit London recently worked with the Leisure Pass Group, creators of The London Pass, on a giveaway to all delegates at the World Travel Market. The promotion increased awareness within the tourism industry, of Visit London’s commitment to this market. The giveaway of the London Business Card represents the value placed on the business travel market, with specific focus on London.

The launch will be marked by a giveaway of 8,000 London Business Cards to visitors at International Confex. To obtain the card visitors should simply visit the Visit London stand - B250

The official London Business Card press launch will be taking place at 8.30am on Tuesday 24th February at The Empress Building next to Earls Court. Members of the press wishing to attend should contact Friday’s Media Group on the number below.

For further press information, please contact:

Jill Hawkins or Hilary Mayes

Zoe Shurgold

Friday’s Media Group

Visit London

Tel: 020 79171767

Tel: 020 79322076

Visit London's role is to promote London as the world’s most exciting city, targeting domestic and overseas leisure and business visitors as well as Londoners.  Visit London is funded by, and works in partnership with, the Mayor of London’s London Development Agency and the commercial industry.  www.visitlondon.com

For product information, please contact:

Amanda Truman – Product Manager

Ian Fyfe - Sales & Marketing Director

Tel: 020 7907 1532

Tel: 020 7907 1542

amanda@leisurepassgroup.com

ian@leisurepassgroup.com

More press releases are available online at www.leisurepassgroup.com

A full range of photography is available from the press centre section of the Leisure Pass Group website – www.leisurepassgroup.com

The London Business Card can be purchased on-line at www.londonbusinesscard.com.

 

 

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