31 July 2002

A New Way to Visit New York City

The New York Pass offers travellers an easy way to visit the city that
never sleeps.

More than 6 million international tourists travel to New York on holiday each year. The Leisure Pass Group, the company that created The London Pass, and Academy Bus, the largest privately owned coach company in the U.S., are now offering a way to visit New York’s top attractions in one handy card - The New York Pass.

Launching in July 2002, The New York Pass is a smart card worth over $300 in attraction admission fees and special offers. With free entry to over 40 of the most exciting attractions, discounts at restaurants and retail shops, this pass ensures you won’t get any shuteye in the city that never sleeps. The pass also provides priority entrance at a number of leading attractions, backstage tours, return entrance at no additional cost….. even theatre tickets.

“The New York Pass offers travellers to New York a unique way to experience one of the world’s greatest cities at huge value cost savings,” states Angus Rankine, founding director of The Leisure Pass Group. “ This builds on the success of The London Pass, now in its fourth year of operation.”

“The New York Pass is the first city pass in the U.S.A. to use smart card technology,” adds Francis Tedesco, President of Academy Bus. “It is very simple, easy-to-use, and the ideal New York travel companion.”
Tourists dip their pass in a terminal at till points for cashless transactions. Once activated, the pass is valid for the number of consecutive calendar days that have been purchased. One-, two-, three- and seven-day passes are available for $39 (£24), $65 (£41), $93 (£58) or $119 (£75) respectively for adults and child passes cost $25 (£15), $42 (£26), $64 (£40) or $84 (£53) respectively.

The New York Pass comes with a full-colour, 125 page pocket-sized guidebook, which lists and describes attractions and offers. It offers tourists access to over 40 of New York’s top attractions, The Empire State Building, The Guggenheim Museum and the Circle Line Sightseeing Cruise to name a few. In addition, you also receive a Metrocard, good for unlimited bus and subway travel, to make the package complete.

A New Way to Visit New York City
The New York Pass can be purchased online at www.newyorkpass.com, as well as through local travel trade operators and Madame Tussaud’s New York, 234 West. 42nd Street or by calling the credit card hotline on + 001 877 714 1999. All prices are in U.S. dollar, and the pound sterling exchange rate may fluctuate.

pr@leisurepassgroup.com