25June 2001

Arrival Announces Leisure Pass Group

The company behind the success of The London Pass and the launch of The Bath Pass is to be known as The Leisure Pass Group.

Following exciting developments, the company, formerly known as Arrival Marketing Ltd, have undergone the name change to reflect their expansion.

Established in 1998, Arrival Marketing was initially set up to launch and market The London Pass, the ground-breaking city pass for visitors to the capital offering free entry to over 60 attractions. Following its speedy establishment into the marketplace, further city pass projects have been undertaken, the first of which, The Bath Pass, is launched today.

Director, Andrew Grahame says ‘With the success of The London Pass we were known by our product. Now we are repeating our success in other tourist cities, we felt that that the time was right to introduce a name, which accurately reflects our activity. The success of the city pass is proving to be unprecedented, and we will be announcing further developments in the near future’.

Arrival Marketing Ltd will remain a subsidiary of the Leisure Pass Group.

pr@leisurepassgroup.com